Monday 5 October 2015

Apple, Google again named best global brands


Interbrand's 16th annual report on best global brands saw Apple and Google take the top two spots for the third year in a row. Microsoft broke into the top 10 for the first time, taking up the fourth position.


NEW YORK: Technology giants Apple and Google have been adjudged the best brands in the world for the third consecutive year as technology companies dominated Interband's 16th annual best global brands report.

"For the third year in a row, Apple (ranked first) and Google (ranked second) claim the top positions. Valued at $170.276 billion, Apple increased its brand value by 43%," Interbrand said.

"Google, valued at $120.314 billion, increased its brand value by 12%," the brand consultancy firm said in a release.

Source : The Times Of India - Tech

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